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Community Marketplace and Self-Service Platform
Business challenge
A local-classifieds startup needed an online product that could support listings, customer relationships, automated billing, self-service, and regional variation without excessive manual work.
What SoloSoft delivered
SoloSoft translated the business model into a structured portal with the commercial, service, and administration capabilities described in the original delivery record below.
Documented project detail
Original project record
Customer
The customer is one of the of the small start ups aimed to develop online classifieds, Job/Rent/Car4Sale and local forums in CA.
Challenges
- End-to-End, automatic billing transactions with least manual work.
- Customer Relationship Management (Single view of the Customer)
- Value Added Services to Customers (Online Customer Self-service - Email/Fax, Online Chat, and Help)
- Management Information

Solution
After a detailed understanding of the business and technical requirements of the system, SoloSoft documented these requirements in detailed use cases. Our team defined a multi-tiered, multi-layered architecture to cater to these business and technical requirements. From the beginning SoloSoft was involved in platform and product evaluation and selection processes.
The following services were implemented:
- Marketing
- Prospecting
- Sales
- Field service
- Relationship management
- Ordering
- Customer service
- Support

Deliverables
- Centralized approach for deployment, but cater to regional variations
- Different user interface needs - web browser user interface for external users and
- Visual Basic based user interface for internal users
- Performance, Flexibility/Extensibility, Scalability, Maintainability and Reusability
- Email Notifications and Live Chat (passworded area)
- Personalization for registered users
- Online customer Registration
- Pricing Engine applied to various products and currencies.
Historical technical context
The architecture comprised of disparate technologies such as ASP.NET, XML and MS SQL database.